To make FITP an everyday, valuable programmable loyalty point across the African continent. We envision a future where your daily physical movement can offset essential living costs—from public transport and house rent to restaurant payments and daily groceries.
As a social impact enterprise, FitPesa is dedicated to providing financial inclusion and opportunities to everyone, at any stage of their adult life. We aim to reward the estimated 4.6 trillion steps that currently go unmonetized in Africa through localized fintech partnerships and gamified micro-earning.
Through our peer-to-peer PesaMarket and dropshipping infrastructure, we give users access to a customer base that traditional e-commerce costs would normally prohibit.
The Stock Now Pay Later (SNPL) initiative uses existing Spaza businesses as a crowd-sourced methodology to distribute goods, empowering local vendors. We are maximizing our reach and better serving communities through direct integration with supermarkets and mobile money gateways.
The FITP ecosystem is strictly capped at 80 billion programmable loyalty points to ensure long-term sustainability across the continent.
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